my company is about to implement a community relations project in its host community.we want to first analyse the need for the chosen project.
in planning a public relations program, what steps should i take to analyse the need for that program?
my company is about to implement a community relations project in its host community.we want to first analyse the need for the chosen project.
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February 9th, 2010 at 3:58 am
first u have to make a market research to know with what ur dealing on that market. find out what gets the people on that market excited, so that way ur pr program won’t fail. and another important factor is the target that u have in mind. if ur target is made out of young people, then ur pr program should be organized in a way that it will connect with them (maybe a concert or something – just an example)